I enjoy creating meaningful experiences that are accessible, intuitive, and delightful, while connecting with users on a deep level.
I enjoy creating meaningful experiences that are accessible, intuitive, and delightful, while connecting with users on a deep level.
Designer with over 10 years of product experience. My background in Engineering led me to stumble upon product design, which I discovered to be a perfect fit for my passion in working with users, data, and products.
As a senior designer with over 10 years of experience, I am dedicated to crafting purposeful, user-centric designs that align with business objectives. My expertise lies in leveraging qualitative and quantitative data to drive decision-making at the intersection of design, technology, and human behaviour.
My diverse portfolio includes collaborations with clients and industries, such as Government, Real Estate, HR Tech, and Education, helping them to achieve their business goals while improving user engagement and customer satisfaction metrics.
Talks about #ux, #design, #designsys, #research, #startup, and #product
Highlights of Expertise
UX Strategy, North Star Vision, and Workshop
Design Thinking, Service Design, and UI/UX Design
Design Systems and Design Patterns
Data Analysis, UX Processes, and Accessibility
User Research, User Testing, and Prototyping
Agile Methodologies, Problem Solving, and Team Collaboration
Print, Web, Editorial Design, Branding, and Interaction Design
Mentorship and Career Guidance
I have a wide breadth of skills at my disposal that make me a well-rounded designer.
Throughout my career, I have been fortunate to work on a variety of design projects, each with their own unique challenges and areas of focus, and where I had the opportunity to explore and hone each one in-depth.
UX Design
Design Thinking & Problem Solving, Design Strategy, User Research, Usability Testing & Interview, UI/UX Design, Site and User Flow Diagramming, Accessibility & Inclusive Design, Responsive Web Design, Wireframing, Rapid Prototyping, Audits & Competitive Analysis, Ideation Workshop, Design Systems & Pattern Libraries
SDLC / Product Management
Agile Methodologies, Feature Delivery Scope & Roadmap, Data Analysis & Synthesis, Functional Design Specification
Data Analytics and Visualisation
SQL, Google Analytics, Hotjar, FullStory, Qualtrics, Tableau
Business and Interpersonal Skills
Collaboration & Stakeholder Management, Adaptive Planning
Tools and Applications
Figma, Figjam, Adobe Creative Suite, InVision, Sketch, Zeplin, Framer, Miro, Autodesk (3ds Max, Inventor, Maya), Jira, Confluence, Trello, Asana, MS Office Suite
Programming
HTML/CSS, JavaScript/Typescript, Java, PHP
Outside of work, I'm passionate about continuous learning and broadening my knowledge through reading, courses, and industry events. I recently completed a design accessibility course, gaining new tools and insights to implement inclusive design principles and enhance user experience for all. I also love to travel, read, photography, eat lots of food, dance to good music, and pet every dog I can find 🐶